Product branding for Rosiot

To introduce the commercial, industrial and logistics sectors to the future of sprinkler maintenance, MOQO developed a compelling product branding for Rosiot.

The IoT in Rosiot

In the world of sprinkler maintenance, Rosiot is the future. This innovative system has been developed by AquaSecurity, a leader in sprinkler maintenance with a 25% market share. Rosiot remotely monitors installations thanks to an IoT technology that enables predictive maintenance.

Pioneer in sprinkler maintenance

Guaranteeing fire safety requires always staying one step ahead of risks. That message flows through the brand manifesto and the brand story, accompanied by a tone of voice that radiates know-how and trust. Tagline ‘pioneer in protection’ is more than fitting and matches the brand name thanks to the common vowels.

The Rosi in Rosiot

Rosiot is a reliable partner that constantly monitors and detects errors and irregularities. A bit like a faithful watchdog. That is why the new visual identity is characterised by a dog in the logo, a nod to AquaSecurity's office dog Rosie (see the ‘Rosi’ in Rosiot), as well as a guarantee of higher recognisability.

Branding for the future

The look and feel is futuristic thanks to the lively and striking colours. The same accents appear in the sales presentation and video with which Rosiot introduces its innovative solution to new safety pioneers.

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