MOQO

Corporate branding and offline marketing for ALTER

Experience creators

For the experience creators of ALTER, the time had come to establish themselves as a true experience agency.

Year
2023
ALTER SHOWREEL logo center 1920x1080 posterVideo: ALTER SHOWREEL logo center 1920x1080

With TheaTech, creative mind Alexander Ronsse and his team have already defined and enriched many events and productions. But Alexander and his team envisioned something even bigger. It was time for a real experience agency that creates memorable moments: ALTER.

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Experience in every message

The name 'ALTER' connects with creative captain Alexander Ronsse and hints at the alternative and original ideas of the experience agency. To bring clarity to the mission, baseline ‘experience creators’ forms an essential part of the puzzle. In addition, the verbal identity is characterised by whimsical copy and compelling messages.

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Visuals that captivate

From concept to execution, ALTER strives to create memorable moments. It turns ideas into exciting experiences. This attitude forms the inspiration for a versatile visual identity.

ALTER SOCIALS 00 posterVideo: ALTER SOCIALS 00
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Best of both worlds

The professional-looking and easy-to-read logo is supplemented by characteristic neon colours and a dynamic play of blurred and sharp elements, to connect with the dreamy concepts and concrete realisations.

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Memorable moments

The vibrant approach also emerges on the experience creators' new website and in the intriguing portraits, created through MOQO’s in-house photography.

Immerse yourself in the world of ALTER and experience an artistic yet tangible branding.

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ALTER COPY B 01 posterVideo: ALTER COPY B 01
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